Unbeelievable Honey
Graphic Design
CLIENT PROJECT | PRINT DESIGN, LABEL SYSTEM
Overview
Unbeelievable Honey is a Michigan honey brand from Lawler Apiaries, offering raw honey alongside a growing line of cream honey flavors. I designed a six-label system that gives each flavor its own personality while holding the shelf as one family.
The brand was expanding from a single classic honey into five cream honey flavors, and the existing label couldn't carry that kind of variety. They needed a system flexible enough to grow with the lineup and distinct enough to stand out at a farmers market or on a local grocery shelf.
